Take a Christmas shopping break

It seems like we are really going to have a white Christmas in Belgium. Snow is falling every day. Belgians are going crazy because of the weather condition (we are used to drive in the rain, not the snow, I bet German or Austrian people living in Belgium are laughing their ass off). This means that Christmas shopping this year is extra stressful because of Belgian people freaking out on the roads. If you're in Brussels and you want to escape the Christmas shopping rush, enter the smart urban stage on the Avenue Toison d'Or. ILOVEBELGIUM

The I Love Belgium team already reported on the smart urban stage concept but in short: smart urban stage is a mobile exhibition showcasing sustainibility projects, design and innovative communication tools. Belgian product designer Alain Berteau curated 12 Belgian projects which were selected by five specialists: Dieter Van Den Storm, Isabelle Willot, Susanna Campogrande, Christophe Washer and Thomas Weber. That's the cool thing about smart urban stage: they actually go looking for national projects & designs. In every country smart urban stage will appear, the exhibition will be different. So it's not a generic marketing and PR idea developed by an international ad agency that is shoved down your throat everywhere it lands. The mobile exhibition, in fact an inflatable dome, is a peaceful hub uptown where you can relax and have a drink. So get yourself an organic apple juice (or better a hot chocolate with this weather) and take a break during your Christmas shopping to check out the different projects. The I Love Belgium team listed their three favourites.


Bram Boo's Boo Boo

Bram Boo is the designer of the year 2010 and is one of I Love Belgium's favourite designers. He's a very down-to-earth lovable guy, doing what he loves to do. This is what he says about his own furniture: "People are used to seeing a table-like table, and may be a little disturbed by what I do. I’m playing with function and it creates a kind of  emotional response to something. When people first see my furniture in a space, perhaps they  should laugh a little bit, that’s very important to  me. They may work another way because the furniture is something a little bit strange, but they might give new inspiration." Bram Boo is born in Brussels and is a self-educated man who works as an independent designer. He has artistic blood running through his vains since his father is the famous painter Bram Bogart. By disturbing the usual rules, Bram Boo aspires to create new ideas and emotions with a focus on function and aesthetic values. His Boo Boo is in fact a collection of kids furniture edited by Feld. It is inspired by previous work, especially the table Chica from 2004. The pieces of the BooBoo kids collection are translating function into joyful shapes to enrich the world of children to encourage them to dream, fantasise and think...



Happiness Brussels' Talking Tree

Happiness Brussels, a Brussels based media agency, created the Talking Tree, a digital and print campaign for the leading  popular science magazine EOS. The tree, living in Bois de la Cambre, has been brought to life through a whole range of accessories, and shares its feelings and sensory perceptions of the state of its environment through words, sound and vision in real time,  24/7 across several online platforms including Twitter, Facebook, SoundCloud, YouTube and Flickr. all the action is also assimilated on a  campaign website and the Tree’s control room at www.talking-tree.com. Check the out the making of in the video.



La Cambre design textile and Solvin's alteR-PVC

alteR-PvC is a collective project run by the textile design department of la Cambre, in collaboration with Solvin, specialized in the vinyl sector, involved in recycling PvC and composites. The project means to question and sharpen the students’ view on textile production processes – textile being both collectively and intimately associated with man. "How can new prospects for recycled and reused PvC be developed and offered in textile applications?". The work reflects the potentials of a material, using its specificities, its ability to be dissociated/associated to other fabrics. Those fresh thoughts on surfaces open a way to  industrialisable developments. This means that an ethic concern may involve semantic, poetic and aesthetic added value.


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