The posh seaside resort is the place-to-be during summertime. Not only it's swarming with it-girls and it-boys that want to be seen (at the notorious Kitsch Club e.g.) but there are also a lot of pop-up shops. Why don these brands want to be there? Very simple Le tout Belgique is in Knokke, so no better to present a new project or to boost your brand image. The I Love Belgium team was in Knokke last Friday and checked them out (or not, it's difficult to remember because we had too much of champagne). Boys, put on your terracotta trousers and your polo shirt, girls get out that Vuitton and creamy summer dress, visit these pop-ups and shop shop shop! What else can you do with this weather...
1. Christophe Coppens surprise Summer shop
Belgian milliner and designer Christophe Coppens has a surprise Summer shop where he does not only sell his own creations but also a fine selection of Christian Louboutin, Manolo Blahnik and Rupert Sanderson shoes and even perfumes, scented candles and make-up.
Christophe Coppens Surprise Summer Shop, Elizabethlaan 17-19 Knokke, Belgium. Open from 2-7 PM until August 31.
20essentials is a pop-up concept by creative agency Cnocspot with a selection of carefully picked products by a ‘little more’ or a ‘special twist’. The products are different in their concept, shape, material and functionalities and are an attempt to meet 20 of our most basic, daily needs, such as sitting, sleeping, transport,... All the products are handpicked by Belgian design guru Moniek E Bucquoye and design consultant Joost Vanhecke.
20essentials, Kustlaan 56, 8300 Knokke-Heist, Belgium. Open from Wednesday till Sunday from 2-8PM
3. Tommy Hilfiger prep house
Iconic American brand Tommy Hilfiger (but don't forget that the right hand of Tommy Hilfiger is Belgian Michael Arts) planted an all American beach house on the beach in Knokke where they promote their prep collection. A limited casual collection with a twist mixed with one-off vintage items.
Tommy Hilfiger Prep house, Albertplein Knokke, till the 15th of August from 10AM-7PM