Olivier Theyskens named Artistic Director of Theory

Belgian Olivier Theyskens was certainly fed up of sitting at home. In May he presented a SS 11 capsule collection for American brand Theory which was such a hit that he has been appointed Artistic Director of the entire company.


He will steer a team of 25 people with complete creative freedom. Theory is a New York-based men's and women's contemporary sportswear fashion label known for its clean-line and luxuriously simple clothes and accessories which is sold through signature Theory stores and upscale retailers around the world. Looking at Theory's current collections we're sure Theyskens will not have to come up with drag queen killer wedges or ruffle galore dresses like he designed back at his Nina Ricci days but we're sure he'll give that American boring business look a creative spin. Check out some of Theyskens designs for his SS 11 capsule collection he already did for his new baby.

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