Haustier

Sometimes we become very happy when we discover new Belgian collections and creations, even so, when Lodewijk Joye sent us his new project Haustier.

Lodewijk studied at the College of Science & Art in Ghent and is a Master of Fine Arts (graphic design and painting). As an independent graphic designer he founded the Lodewijk Joye studio in 2010. His studio specialises in book design, arts and culture communication, corporate identity and textile design. Clients mainly come from the worlds of architecture, urban development, heritage, opera and fashion but he also designed fabrics for Ann Demeulemeester and Christophe Coppens.

Haustier (German for 'domestic animal'), a new Belgian accessory label, is his first solo project. Haustier creates high quality contemporary accessories with a focus on original prints, innovative techniques and impeccable finishing. All products are designed and crafted in the European Union.

The first collection ‘AW 13-14’ consists of six silk scarves that take you on a journey to an imaginary Winter garden. No white Winters for Lodewijk, his Winter garden is a colorful rollercoaster taking you through a colorful design and fashion history. His graphic design inspiration clearly shines through in his creations. Fashion and design movements collide in a delightful way. We love the Memphis Botanic I and II print. Yes, the I Love Belgium team loves Memphis and we would love to own a Carlton library one day, but for now we'll settle with one Lodewijk's scarves, the will brighten up every dreary Winter day.

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